Showing posts with label GDS: UX. Show all posts
Showing posts with label GDS: UX. Show all posts

Monday, November 10, 2014

UX: Content Map

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UX: Personas + Use Case Scenarios

Use Case Scenarios: 
01. Take a challenge
02. check in
03. challenge a friend
04. remind the friend to do the challenge
05. post something about the challenge
06. suggest a new challenge

(Refined) Personas: 
Leslie Knope - The restless grad student who really just wants to ‘move it move it’
Leslie is a grad student at Academy of Art University who’s trying to balance her life between doing homework, interning and socializing with her friends on a daily basis. Just like many other women in their mid twenties, “exercise more” has always been on her new year’s resolutions almost every year. She has a gym membership that she uses as a mental reminder that maybe one day, ONE DAY she’ll have time to put on those pants and actually go to the gym. Sadly, that almost never happened. Between school, work and social life, there just isn’t any time left to go to that zumba class on Thursday night that she’s been eyeing on since forever. She needs to find an alternative way to get herself to move even for just a brief 15 minutes every day.

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Chris Traeger - A caffeine junkie with no willpower
Chris is the lead UX designer in Adobe Social San Francisco. The perks of working in Adobe is you have unlimited access to caffeine at work. They even have coffee tasting once every month where fancy coffee-shop owners will come by and provide them with free samples of their coffee. Basically, caffeine runs in the blood of every creatives and programmers that work for Adobe. Chris has been wanting to quit caffeine since forever and has always failed in doing so. Why? First, there’s an espresso machine right across his office, there’s one in the meeting room and another one in the pantry. Second, almost all of his coworkers in his department drink coffee and it’s humanly impossible not to have a cup when everyone is doing so. As the head of the department, he wants to challenge one of his coworkers to do caffeine detox for a couple of days and maybe make it into a little competition.

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Liz Lemon - The overachiever blogging mom 
Liz used to work as an art teacher at Riverdale High School, Portland but she quit her job when she was pregnant with her first child, Ann. She always knew that she doesn’t want to be just a mom. She feels like she can be both an awesome mom and an awesome ‘something’.  She found out about blogging and started her own blog three years ago. Now, she gets to be at home with her daughter and works at the same time. Being a blogger has also made her kind of an “oversharer” on the Internet. She posts daily update about her life and her daughter on the blog and loves the responses that she always gets from her readers. All the “thumbs up” and comments that she’s been getting on the Internet boost her confidence and make her feel like she’s been doing a good job and SHE JUST LOVES IT. She feels that now is the good time to start learning how to code HTML/CSS so that she can start coding her own blog instead of using ugly templates from the Internet.

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Monday, October 20, 2014

UX: Key Personas

April Ludgate - The restless grad student 
April is a web design student at Academy of Art University with a very messed-up sleeping schedule. She has classes 3 days a week and most of her classes are in the afternoon which resulted her waking up late almost on every weekday. On the days she has class, she gets home at about 9:00 PM and after a quick shower and an episode (or two) of whatever TV Show is on that day, she usually starts doing her homework at 11:00 PM. Most of her homework involves coding which means she can’t go to sleep before a site is fully coded (or a problem is being solved) because she knows that she’s gonna lose it if she stops halfway and continues doing it on the following day. She realizes that sleeping at almost 3:00 AM every night is not doing any good to her health and she really wants to change. She knows that if she can wake up at, say, 8:00 AM every morning, she still has plenty of time to finish her homework. 

Leslie Knope - The overachiever blogging mom 
Leslie used to work as an art teacher at Riverdale High School, Portland but she quit her job when she was pregnant with her first child, Ann. She always knew that she doesn’t want to be just a mom. She feels like she can be both an awesome mom and an awesome ‘something’. She found out about blogging and started her own blog three years ago. Now, she gets to be at home with her daughter and works at the same time. She loves challenging herself with new things and she’s always on the lookout to try out new habits that will make her be a better mom / blogger. 

Chris Traeger - A caffeine junkie with no willpower 
Frank is the lead UX designer in Adobe Social San Francisco. The perks of working in Adobe is you have unlimited access to caffeine at work. They even have coffee tasting once every month where fancy coffee-shop owners will come by and provide them with free samples of their coffee. Basically, caffeine runs in the blood of every creatives and programmers that work for Adobe. Frank has been wanting to quit caffeine since forever and has always failed in doing so. Why? First, there’s an espresso machine right across his office, there’s one in the meeting room and another one in the pantry. Second, almost all of his coworkers in his department drink coffee and it’s humanly impossible not to have a cup when everyone is doing so. As the head of the department, he wants to challenge his coworkers to do caffeine detox for a couple of days and maybe make it into a little competition.

Thursday, September 25, 2014

UX: Mind Mapping (Module #04)



UX: Problems & Solutions (Module #04)

PROBLEMS: 
At the beginning of every year, we see ourselves jotting down New Year’s resolutions with list of things that will make us be a better person; but how much of it are we really doing? We all say we want to improve our lives and achieving our dreams but we’re not really doing anything, aren’t we? Commitment can be hard for a lot people.. that’s why we start small; we start challenging ourselves seven-days at a time. 

SOLUTION : 
• Create ‘positive snowball’ 
Here’s where this matters for you: If you create new habits, and make them so insanely easy that you accomplish them every time (and leave in a good mood), you’re creating what’s called a “positive snowball” in your brain. If you managed to finish a challenge (in just seven days), you’ll think to yourself that actually it’s not hard as you thought and will find yourself keep going back to do more challenges. 

• Start small / Keep it simple
What we need to do is to find a strategy that lets us lay the foundation of a productive habit while minimizing the upfront workload. And it’s more sensible to set “small, attainable goals throughout the year, rather than a singular, overwhelming goal,” according to psychologist Lynn Bufka. “Remember, it is not the extent of the change that matters, but rather the act of recognizing that lifestyle change is important and working toward it, one step at a time,” Bufka adds. 

• Make it obvious (#forsevendays)
An emerging tactic: share your goals with your friends and family. It’s another way to build accountability, especially in the Facebook era. 

• Do it together
We all know accountability is the secret to success, right? It’s much easier to go to the gym with a close friend, than it is to go alone and rely on yourself to get out of bed early in the morning (or late at night, if that’s all you’ve got).

Thursday, September 18, 2014

UX: SSNiFs Analysis (Module #03)

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UX: Redefining Business Model (Module #02)

"THE SECRET TO CHANGING YOUR HABITS: 

START INCREDIBLY SMALL."

THE BIGGER A PROJECT SEEMS, THE LESS LIKELY YOU ARE TO DO IT BECAUSE IT SEEMS LIKE TOO MUCH EFFORT. SO IF YOU REALLY WANT TO FORM BETTER HABITS START REALLY, REALLY SMALL--ONE PUSHUP AT A TIME.


"In many ways, you are your habits. Research shows that nearly half of our actions are habitual. But habit change is a small deal: the tinier your habit, the easier it is to establish.  If we're trying get better at big picture stuff--like by getting more productive, creative, or generally awesome--research shows we need to make the change as small as possible. 

Habits don't start feeling "automatic" until you've done them for about 66 days straight. And before they're automatic, you have to use willpower--which, like a muscle, can get fatigued--to initiate the task. What's more, the bigger a project seems, the less likely we are to complete it, since it seems like too much effort. What we need to do, then, is to find a strategy that lets us lay the foundation of a productive habit while minimizing the upfront workload. To learn how, let's look at why you should start flossing one tooth."

Read more on [The Huffington Post]

More research on achieving goals/resolutions:
The Secret to Forming Super Productive Habits
Just 8% of People Achieve Their New Year's Resolutions. Here's How They Do It.

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Instructor's feedback: The model is working on the honor system where everyone make a promise to abide by the rules. Seems very flimsy at that the moment.

Solutions: 
• Adding extra features like users being able to challenge the other person and do the challenge together (as a competition?) - and maybe that way they can monitor each other to see if the other person is really doing the challenge.
• It's mandatory for users to post photo every time they finish a challenge so other users can see that the user is really doing the challenge.

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Other possible names:
• My Seven Days
• Challengely

Sunday, August 31, 2014

UX: Timeline & Deliverables (Module #01)

FINAL DELIVERABLES
• Refined sitemap
• Refined wireframes• First phase of digital prototype

SEMESTER TIMELINE


Module #1
• Collecting and organizing all thesis related files
• Present thesis project to class
• Create timeline

Module #2
• Compiling all visual related files (logo, moodboard)
• Finalize logo & tagline

Module #3
• Do thorough SSNiFs Analysis
• Redefine business model (problems & solutions)
• Redefine key features (project scope)

Module #4
• Finalize solid key features 
• Build experience map
• Create comparative (competitive) analysis
• Redefine user personas
• Create user scenarios & task flows

Module #5
• Develop main navigation through card sorting
• Coming up with names for navigation

Module #6
• Finalize site navigation
• Create sitemap

Module #7
• Sketch wireframes

Module #8
• First phase of user testing (paper prototype)

Module #9
• Refine wireframes based on 1st phase of user testing

Module #10
• Second round of user testing (paper prototype)

Module #11
• Refine wireframes based on 2nd phase of user testing
• Start building digital prototype (on Invision)

Module #12
• Third round of user testing (on Invision)

Module #13
• Refine digital prototype based on 3rd round of user testing

Module #14
• Fourth round of user testing (on Invision)

Module #15
• Finalize digital prototype based on 4th round of user testing